and what we believe
Intellectual property is the result of intellectual activity, including inventions, designs, brands, software, and other unique developments. The law protects these objects by providing their authors with the right to use and commercial benefit.
Protecting intellectual property helps companies maintain a competitive advantage, prevent the illegal use of their ideas, and increase business value.
For example, if a company develops a unique technology or creates its own software, it can take out a patent or register a trademark so that other companies cannot freely use its developments.
HR specialists can be involved in intellectual property protection processes, especially when it comes to products created by employees as part of their work. Clearly defining ownership rights from the start ensures transparency and prevents disputes over intellectual property.
Beyond protection, strong IP management can increase a company’s market value and attractiveness to investors, making it a critical asset in long-term business strategy.